The Environmental Working Group, EWG,  is a non-profit, non-partisan organization dedicated to protecting human health and the environment.

Their mission is to empower us to live healthier lives with breakthrough research and education.


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Skindeep Database

The EWG Skindeep is an electronic based database that contains ingredients for over 70,000 products. It provides an online profile of these products, including detailed information on each ingredient and how those ingredients may affect the health of the human body. 


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EWG Ratings

EWG Rating Hazard Score Key

EWG analyzes and rates individual ingredients according to their toxicity. Individual ingredient ratings for a product are combined to find an overall product rating. 

This means that an individual ingredient might be rated a 5, but depending on how much of that ingredient exists in the product, and combined with other safer ingredients, the product might get an overall safe rating.


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What is EWG Verified?

EWG Verified Logo

EWG Verified™ means that the product goes above and beyond its green rating in EWG's Skin Deep® because the company has disclosed more about its formulations and manufacturing processes. These products have the EWG Verified: For Your Health™ mark.


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Understanding "Old Formulations"

EWG marks any products that have been in the database for longer than 3 years as "old formulation". This helps Skin Deep users easily find the most current products on the market.

When searching the Skin Deep database, you'll find all the "old formulations" listed after the most current ones, but with the same safety ratings they'e always had.

Why Blissful Miss Guides have "Old Formulations"

Well, in a nutshell . . .

"Old Formulation" does not equal NO LONGER SAFE or NO LONGER AWESOME! 

  • They're still the same safe formulas they've always been.

  • They've still got raving reviews by people who love them.

So if anything, many of the products labeled "old formulation" have stood the test of time. People use them and love how well they work for them, and there's simply no reason to "demote" them by taking them off a Blissful Miss Natural Product Guide.

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Who Recommends EWG?

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The Story of EWG

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The safety of products suggested by Blissful Miss is based on the Environmental Working Group rating system. This is not to say that every ingredient in and of itself is considered 100% safe, but combined with several other non-toxic ingredients that product receives a high rating by EWG. Any product on this list can be researched on the EWG Skin Deep Database for specific details of how each ingredient is rated and what the known concerns are, if any.

© Blissful Miss